Digitally diligent

Update your site

What’s the news?

As new business launches go, we’ve been amazed and pleasantly surprised at the warm welcome we’ve received from Norfolk companies looking for some help or fresh thinking about their marketing activity.

In just a few short months, we’ve expanded our client list and have a number of exciting projects to help them develop in 2015, and we recently freshened up our website with details of some of these.

We say it so often it’s almost a mantra, but if you’re not looking at your own website on a regular basis (and by regular we mean at least monthly), you’re exposing your company to risk.

If that sounds dramatic, think of it this way – if a prospective customer lands on your site, would it impress them enough to pick up the phone and talk with you? Does your website look contemporary? Does the content reflect all that your business does, or have you added to your services since it launched but never got round to updating the site? And if your site has a news section or blog, how ‘new’ is the latest post? If you can’t answer any of these questions without looking, chances are you need to take action.

Along with a site that you and your colleagues can be proud to point potential customers towards there are, of course, those lovely SEO Brownie points to be earned through refreshed content, which in turn helps to improve your visibility. If you struggle to come up with ideas for content, can we modestly suggest that you give us a call, we’d love to help you get things straightened out.

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